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Elden Ring - Deliver a report to understand the sector and its existing/potential customers.
Project type
Infographic Research Report
Date
October 2024
Location
UK, Birmingham
I found Elden Ring tapped into the Dark Comfort micro trend, sparking strong engagement through escapism. To expand this, “Sit Back, Relax...and Prepare To Die” could lead suspenseful, immersive events, deepening the Re-Enchantment marketing and building excitement among fans drawn to the game’s dark, comforting atmosphere.














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